Who Am I?
As an active participant in the marketing industry for 15+ years, I have split my career between the agency, publishing, and brand sides of business. I strive to develop engaging programs across multiple touchpoints that spur the audience to action. I have worked with brands across automotive, financial, retail, spirits, and entertainment categories and am able to adapt programs to suit the specialized needs of a particular vertical.
Please feel free to peruse my work and don’t hesitate to reach out with any questions.
Where Am I?
➤ LOCATION
New York, NY
☎ CONTACT
tess.konter@gmail.com
(706) 224-5526
Areas of Expertise
content creation
Whether a program begins with digital or print, I believe in a content-first strategy. When it comes to content, I am capable of creating both the approach as well as the content itself (both B2B and B2C).
360 Program activation
We don’t consume media in silos and, therefore, I work to develop well-rounded programs that connect with consumers across multiple platforms (print, digital, email, mobile, social, podcast, and experiential). I also take the time to analyze program results to optimize elements as needed.
storytelling
If you want someone to take action, you need to get them invested in your brand - and the best way to do that is through an expertly crafted story. I can help develop that thread to engage an audience, whether it’s by sponsoring the right events, customizing the right content, or identifying the right media mix.
“Faites des bêtises mais faites-les avec enthousiasme”